Earning from social media is gathering more and more attention these days due to the passive nature of income that it generates. Once a good video has been made, it will keep generating income for a number of years as long as people continue to watch it. All you need to do is to set up the correct system in place. And this blog is about helping you with just that.
But before you can start earning you must make good enough videos that can help you gather enough audience. Take cue from your audience and make the type of video that they like more. Never compromise on video quality and be consistent in your posting. Use SEO to enhance reach of your videos. It is also important to diversify your platforms through blogs and social media, and engage consistently with your audience.
Now let’s come back to our main topic and discuss ways through which you can monetize your YouTube videos.
The 3 Best Ways to Monetize your YouTube videos
1) Join the Youtube Partner Program
Youtube partner program allows you to earn from advertisements displayed on your videos. But youtube accepts you as a partner only after you satisfy certain criteria. Let’s discuss them.
- Your channel must have at least 1000 subscribers.
- Your videos must have at least 4000 hours of views during the past 12 months.
- Your video content must not be anything inappropriate.
- Your video content must be original i.e., you should not use any copyright protected content without a proper license.
You can read more about YPP eligibility criteria here. What you have to do is to set up a google adsense account and apply for YPP. After this youtube reviews your channel and if it satisfies their criteria, they accept you as a partner and you can start earning. However if you are rejected, don’t panic. You can apply again after 30 days.
Once you start gathering more audience and have developed a good viewership, there are various other ways as well through which you can earn good income from youtube videos. So let’s have a look at them.
For detailed guidance on how to easily qualify for YPP read our blog on 8 Free Tips To Reach 4000 Watch Hours Faster.
3) Give Additional Benefits To Your Viewers
Youtube allows you to give certain benefits to your viewers and you can charge them for the same. It can be done in two ways:
- Membership: Viewers can join your channel as members for a fee. In return you can provide them benefits like access to live chats, badges, emojis, special videos and other content. However you should have more than 30,000 subscribers to be able to grant membership to the viewers.
- Super Chat & Super Stickers: While in live chat, you can allow some viewers to have their messages highlighted. They can use this feature for marketing their brand or purpose and you can get a fee in return.
3) Direct Marketing
One of the most preferred ways to monetize youtube videos is direct marketing. Instead of just running advertisements for products on your videos, you can help firms directly sell their products and get paid in return. This can be done in many ways.
- Make Sponsored videos: You can make videos to specially sponsor a particular product. Many firms are ready to pay a good amount for such videos, if your channel has a good viewership. You can use Youtube BrandConnect feature to find potential firms whose products you can sponsor.
- Affiliate Marketing: You can put links on your videos for viewers to buy certain products. Everytime anybody buys a product through that link, you will get a certain percentage of sale proceeds as your revenue.
- Sell Merchandise: if you have built yourself as a strong brand, you can sell your own products through your Youtube videos. You should have more than 10,000 subscribers to use this feature.
If you have skill to create engaging and useful content that a lot of people like to watch, then you should be definitely rewarded for it. Youtube monetization feature does just that. But before it is possible, you have got to do a lot of hard work, making great videos, being consistent and regularly engaging with your audience. Once you have built a strong viewership, there are a lot of options present through which you can earn good income.